Analytics Agent

Real-time performance intelligence. Tracks funnels, calculates attribution, and alerts you to opportunities and problems before they impact pipeline.

What it does

Tracks conversion rates at each stage. Identifies drop-offs and bottlenecks.

Example: "Where are we losing people in the enterprise funnel?"

Assigns credit across touchpoints. Supports first-touch, last-touch, and custom models.

Example: "Which channels are actually driving enterprise pipeline?"

Calculates return on marketing spend by campaign, channel, and segment.

Example: "What's the ROI on our LinkedIn campaigns vs. Google?"

Identifies unusual patterns in performance—both opportunities and problems.

Example: "Alert me if any campaign CPA goes above $100"

Continuous performance tracking with alerts for significant changes.

Example: "What's happening with today's campaign performance?"

Analytics Agent feeds insights to Reporting Agent and triggers Optimization Agent actions.